Acxiom’s Direct Marketing Services Recognized as National Industry Leaders

May 20, 2008— Acxiom® Corporation announced today that Acxiom’s direct marketing services was named to Advertising Age’s Top 50 lists as part of the magazine’s 64th annual Agency Report. The list includes rankings of more than 800 advertising, marketing-services and media agencies based on 2007 revenue.

Acxiom’s direct marketing services listed as No. 42 under Top U.S. Direct Marketing Agencies (listed as “Acxiom Direct Marketing”). A full-service marketing solution offering strategic, analytic, creative and data services, the division works for leading retail banks, investment firms, insurance companies, the travel and entertainment industries as well as other enterprises in various industry sectors nationwide. Acxiom was one of only three newcomers to the direct agencies list for 2007.

“Advertising Age has recognized Acxiom for its success in what this company does best,” said Acxiom CEO and President John Meyer. “Acxiom is in a singular position to maximize information to create results for our clients. We know it’s not only being able to supply the deepest, most innovative data products – it’s also what that data can do, and Acxiom uses its data solutions to maximize marketing performance across multiple industries and applications to support our clients’ ultimate success.”

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